Follow up, follow up, follow up...

 Today I'm going to discuss a key factor in making the

most profits possible from your e-mail list.

Following up with a customer is simply contacting them
after the initial point of contact to make them a
customer that purchases again and again.

This is a marketing tactic that people have been using
for over 100 years to make more sales.

The fact is, following up with your potential
customers will bring more of them back to your offer
and many will buy from you multiple times after their 
first purchase.

Why is this?

Studies have shown that 7 to 12 exposures to your
product, service or offer is needed for the majority
of people to buy the first time.

Once a person has become your customer and made a 
first purchase is even easier to get them to purchase 
again and again in the future

One of the best ways to get your customers buying from 
you again and again is to know exactly what they want.

Once you know what your customers want the best way to 
get them to love you and want to spend money with you 
is to write to them just like you would speak to them 
if you are sitting next to them on the couch.

Tell them who you are and how you can help make their 
life easier, and then make sure to close all of your 
contact with them with a personal message from you that 
comes from your heart.

Letting your customers know that your real person with 
little problems just like them will help them relate 
to you as a friend when it comes to taking your advice 
on purchasing products that can help them.
To your success,
Stephon Anderson

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